This book introduces a new way to look at the original hippies of the 1960's. Better known for their anti-american rhetoric than their loyalty to the nation's ideals of freedom, historians have yet to pay tribute to the Haight-Ashbury hippie entrepreneurs, long-haired business owners, merchants, consumer visionaries, and product inventors whose pipe dreams have somehow managed over the course of the last forty years to pump billions of dollars into the U.S. economy and employ millions of Americans abroad. The hippies who revolutionized American business and consumer culture in less than a hundred weeks are the people to whom this book is dedicated.