I am writing a blog about how to start a business. Starting a business is the most rewarding thing you can do, and there is no end to what you can learn in the process. I believe in sharing information - you should share your process and insights on your way to your goal, not just reveal the result. That is why I started my blog, which originally was named after my accessories brand PERSONA which is a tech-accessories and card cases/wallet brand. There are so many fields involved in starting a business, marketing, PR, sales, persuasion, manipulation even, psychology, presentation, etc. etc., I have been studying each of these fields rigorously.